This one deserves double coverage...tweeting and blog! It was announced this week that the Sci-Fi channel is now Sy-fy. Seriously. For the complete story http://bit.ly/CEN88
I remember years ago when Bank of America changed its brand/logo thing and it went from looking substantial to a homemade patchwork blanket waving in the wind.
Do people just get bored? Money burning holes in pockets? Are these changes to keep up? With what and says who?
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