Monday, March 16, 2009

Leading Horses to Water

DonorsResource.org allows nonprofits to claim needed items, connect with donors, send automatic tax receipts and all for free. Surprise!! Getting nonprofits to take two seconds to remove donations that they have claimed from the virtual warehouse is a current challenge.

As it stands when the end user browses the virtual warehouse, many items are marked "claimed" which adds to the scroll time and finding available items that can be mixed in or at the end of a category list. Visually the site appears dated and unkept.

A function was installed that gives an "alert" to registered nonprofits upon log-in advising of how many claimed/pending donation their organization has in the virtual warehouse. We followed up with distributing a seperate e-request with three easy steps to take action. Easy times ten, right? Apparently not.

The next step? Perhaps, build a fuction that blocks the "offenders" until they've removed previously claimed items. The question then becomes if DonorsResource.org should absorb the costs involved with buidling these functions? Who would ever even think these forced functions would be necessary.

You can lead horses to water but you can't make them drink.

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