Somewhere along this journey I shortened my entire name to DellaB. Talk about fun to write and announce to people as I am shaking hands...
DellaB has been printed on business cards, letters and plastered all over the website and everywhere and anywhere I could think of, including this blog.
The harsh reality of doing something of this magnitude? Well, it boils down to either I literally legally change my name to DellaB or go back to my birth name, Della Rae which is becoming more attractive by the mili-second.
This is so public and wierd, but intriguing. I'm totally present for the ride. Join me.
Saturday, December 27, 2008
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3 comments:
"branding" yourself with a single name is both more and less desirable than being branded by the press "Brangelinea," or "Benifer" anyone? It's a great way to open a conversation, but you may find yourself getting bored with it sooner than you think. My friend Mariel, dropped her last name 30 years ago and went by the one name Mariel after that. I don't know that it was a good move marketing wise, she went from being the CEO of a heavy construction firm employing 20-50 skilled workers to someone doing consulting contracts during that time. In some credit and government forms that wouldn't accept a single name, she filled them out as Mariel Mariel. Perhaps better to have two names that sound "normal" but you choose them. Portland's Roy Jay was born Roy J. Harris, if I recall correctly.
Thanks for your note. DellaB was fun but not functional or practical. I was born Della Rae and thats how I'm rolling!
Della- I am really happy about your final decision. My name (which is Japanese) is another example. I thought about changing it to something more western, even after I got a job at a Portland marketing agency- I asked everyone- My friends and coworkers, including my boss,and they all said, "Keep your name. That's your name."
I love "Della Rae." very beautiful.
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